Articles & Case Studies

Walking Away from Something Successful in Order to Explore What’s Meaningful

Last week, I asked the people who’ve opted into my email list some questions and at the end, I invited them to ask me any question they wanted. Overwhelmingly, most asked the same thing: why did you sell your software company last year? Ironically, this same week, the company that made my WordPress theme business…

Clapping Dog Media Landing Page Design

Clapping Dog Media

Clapping Dog Media Meg had all the right business problems. So many new projects. Clients that don’t want to leave—they just want to keep paying her (because she’s got skillz!). Raving fans sending more and more good work her way. And her soul constantly aching to do it all. But something had to give or…

Cait's Plate blog redesign - above the fold

Cait’s Plate

Cait’s Plate Blog Cait is a registered dietician and her blog focuses on all things balance. In her Clarity Worksheet, Cait let me know that she’s inspired my farmhouse colors and that she wanted a clean, fresh, minimal, but inviting new look. She was immediately drawn to the first concept. With a few tweaks, we…

Hello Veggie Food Blog Recipe Index

Hello Glow + Hello Veggie

Hello Veggie Food Blog Working with Stephanie and Kiersten from helloglow.co and helloveggie.co has to be one of the highlights of my career. They are a dream to design for–the minimalist nature of their brand is to die for. To die for! While helloglow.co has been a well-established lifestyle blog for years, the HG team…

All About that Grace Cosmic Exploration

All About That Grace

All About that Grace All About that Grace is my personal blog, where I periodically share essays about faith, family, feminism, and all things cosmic. It’s an experimenting ground for new ideas that I’m noodling, existential uncertainties, and a release-valve for inspirational overload. Services Brand Styling Website Facelift Content Strategy Website Strategy + Performance Maintenance…

Tight Knit Brand Clarity Moodboard

TightKnit

Tight Knit Lifestyle Blog Tight-Knit is an established lifestyle blog, created by Debra Koessler, as a manifestation of the idea that people are bound together through common interests and strong relationships. This blog was in a pre-revenue phase, but Debra was ready to grow the blog into a platform to build a core community of people…